Promotional product companies offer a variety of items to help businesses market themselves. It’s a great way to keep your logo and name in front of customers on a daily basis. If you give someone a pen with your name on it, they’ll use it often and be reminded of you every time.
The range of products is endless. You can choose from traditional items such as t-shirts, hats and tote bags to more unconventional items like squeeze balls, phone cases, and chargers.
Promotional product companies help you choose the right item for your target audience and budget. Since it’s your brand, you want to make sure the quality is good.
Additionally, there’s evidence that branded swag can have a positive effect on brand recognition and customer loyalty. Giving customers a useful item with your brand on it can increase the chances they’ll remember and recommend your business.
Another popular strategy is to use swag as an incentive. Offer customers a free branded gift for a purchase or a referral to create a positive interaction.
When you’re ready to create some branded swag, search for promotional product companies online or ask for recommendations from other businesses. Make sure to review samples and compare pricing before making your final selection. Branded swag can be a small investment with big returns.